Data and privacy
How data flows between big-tech, consumers and marketing eco-systems has changed. Civic Data knows how to navigate it and clearly explain how organisations can adapt to digitisation free of jargon and intimidation.
Some of our experts
Some of our success stories
Often our clients already have the right marketing technology assets in place, but they’re not being maximised. To avoid the common mistake of significant change management costs for a “shiny new overhaul” Civic Data’s principal consultants looked at the configurations of our client’s existing technologies, to make them work smarter. Through our expert lens, we crafted unique work-around solutions, then designed and executed features that not only solved immediate needs without significant costs – but also maximised our client’s product matrix by baking them in as ongoing features.
Civic Data created an automated and personalised user experience for our client, which was ultimately deployed across more than 15 brand centric websites to maximise consumer, commercial and b2b products. Simple plug and play functionality means all stakeholders can work independently with the new solutions; reducing the client’s need for external consultants. Our principal consultants scoped, defined, and designed the migration of this entirely new enterprise analytics solution which targets audiences with exponentially more accuracy – meaning greater impact, effectiveness and, ultimately, return on investment