For two consecutive years, Civic themed, wrote and designed the annual report for one of Australia’s leading industry super funds.

Stakeholders were interviewed to confirm the report’s direction, look and feel, theme and approach, with Civic developing a theme and narrative to reflect the fund’s past and future and translating often complex financial information into easy-to-read language accessible to a wide mix of readers.

Improved document wayfinding made the previously cumbersome report easier to navigate and a new approach to presentation included the production of the annual report, a summary brochure and an online flipbook and videos to provide snapshots of the year in review.

Civic also managed a national photographic shoot and scripted and filmed interviews with the CEO and Chair. In both years, the annual report medalled in the Australasian Reporting Awards.

The Hayne Royal Commission into the Misconduct of the Banking, Superannuation and Financial Services Industry has had significant implications for superannuation funds, with many forced to change their governance and business models following legislative reform.

In 2019, a prominent industry fund engaged Civic to help protect and manage its reputation as it changed its fee structure, insurance offering and operations to ensure the fund’s compliance and future success. The changes resulted in significant short-to-medium-term issues for many members, including fee increases, insurance cancellation and disruption to online access to their accounts.

Since 2019, Civic has assisted the fund with proactive and reactive media engagement, thought leadership, website copywriting, member communications and annual and corporate reporting.